Lesson 05 — Circle of Competence

Week 02 · Lesson 5 of 7 · Week 02 — Foundations: Thinking Like a Long-term Investor

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"Know your circle of competence, and stick within it. The size of that circle is not very important; knowing its boundaries, however, is vital." — Warren Buf...

The Warren Buffett principle

"Know your circle of competence, and stick within it. The size of that circle is not very important; knowing its boundaries, however, is vital." — Warren Buffett

🗣️

"Apni samajh ke andar rehna — yeh size se zyada zaroori hai."

What is your circle of competence?

It's the set of businesses and industries you genuinely understand:

  • How the company makes money (revenue model)
  • Who the customers are
  • What gives the company an edge (competitive moat)
  • What could go wrong (key risks)

How to find your circle

Think about:

Area Potential circle
Your profession IT professional → understands TCS, Infosys business model
Daily life Buy groceries → understands FMCG companies (HUL, ITC)
Banking customer Use HDFC/ICICI services → understand retail banking
Ride auto/cab Use Ola/Uber → understand platform businesses

Start small

You don't need to understand 5,000 stocks. Understanding 10-15 well is more than enough.

The danger of leaving your circle

When you invest outside your circle:

  • You can't tell good news from bad news
  • You rely on others' opinions (herd mentality)
  • You panic at the first sign of trouble
  • You don't know when to buy more vs when to exit

How to expand your circle (slowly)

  1. Pick one new sector per quarter
  2. Read the annual report of the market leader in that sector
  3. Understand the business model, revenue drivers, and risks
  4. Paper-track (watch without investing) for 6 months
  5. Only invest when you're confident you understand it

Key takeaway

Invest in what you understand. Expand slowly. Saying "I don't know" is a superpower.

Apply it

Write down 3 companies you genuinely understand (can explain their business to a friend). That's your starting circle.